marley
case study · brand identity

lady fire creations.

business card identity exploration for a local handmade-bead-jewelry maker. forty-two front-and-back concepts across hippy-spiritual, fire-forward, and beadwork-first directions — plus a few format experiments. the goal: find a card that feels handmade, intentional, and unmistakably hers.

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the brief

a card that feels lit from within.

the brand is "lady fire creations" — a one-woman beadwork studio with a soft, ritualistic, hippy-spiritual sensibility. cards needed to look handmade rather than corporate, with warm earth tones, room for the actual jewelry to take center stage, and just enough mystique to feel like a tiny talisman in your wallet.

explorations

forty-two directions.

shown front and back, side-by-side. roughly grouped: spiritual iconography → fire & flame → handmade beadwork detail → format experiments.

01 · Phoenix Mandala
Lady Fire CREATIONS handcrafted bead jewelry
~ rise and shine ~ JESSAMINE FAYE artisan · designer ladyfirecreations.com @ladyfire.creations · 541·555·0144
02 · Bohemian Moon Phases
Lady Fire C R E A T I O N S
~ guided by the moon ~ JESSAMINE FAYE hello@ladyfirecreations.com · 541·555·0144 ashland · oregon
03 · Sacred Geometry · Flower of Life
Lady Fire CREATIONS beads · stones · intention
JESSAMINE FAYE FOUNDER & MAKER ladyfirecreations.com @ladyfire.creations · 541·555·0144
04 · Dreamcatcher & Feathers
Lady Fire C R E A T I O N S dream · believe · adorn
~ wear your story ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
05 · Lotus & Chakra
Lady Fire C R E A T I O N S bloom from within
JESSAMINE FAYE bead worker · energy weaver ladyfirecreations.com @ladyfire.creations · 541·555·0144
06 · Celestial Sun & Moon
Lady Fire C R E A T I O N S as above, so below
~ moonchild ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
07 · Tree of Life
Lady Fire C R E A T I O N S rooted · grounded · grown
~ wear the earth ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
08 · Watercolor Flames
Lady Fire C R E A T I O N S — handmade bead jewelry —
made with fire & intention JESSAMINE FAYE artisan + designer ladyfirecreations.com · 541·555·0144 @ladyfire.creations
09 · Crystal Geometry
Lady Fire C R E A T I O N S crystal · stone · soul
JESSAMINE FAYE bead artisan · crystal healer ladyfirecreations.com @ladyfire.creations · 541·555·0144
10 · Henna Paisley
Lady Fire C R E A T I O N S
JESSAMINE FAYE bead artisan ladyfirecreations.com @ladyfire.creations · 541·555·0144
11 · Third Eye Awakening
Lady Fire C R E A T I O N S see · feel · become
~ awakened ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
12 · Pressed Wildflowers
Lady Fire C R E A T I O N S wildflower bead jewelry
~ grown with love ~ JESSAMINE FAYE maker · gatherer ladyfirecreations.com @ladyfire.creations · 541·555·0144
13 · Glowing Embers
Lady Fire C R E A T I O N S — still burning bright —
~ kindle your spirit ~ JESSAMINE FAYE flame keeper · bead maker ladyfirecreations.com @ladyfire.creations · 541·555·0144
14 · Hamsa Hand of Flame
Lady Fire C R E A T I O N S protection · power · grace
~ blessed hands, blessed work ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
15 · 108 Mala Border
Lady Fire C R E A T I O N S mala · prayer · adornment
~ one breath, one bead ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
16 · Kundalini Fire Serpent
Lady Fire C R E A T I O N S rise · awaken · ignite
~ the fire within ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
17 · Sage Smudge & Smoke
Lady Fire C R E A T I O N S cleansed · charged · made by hand
~ smoke & intention ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
18 · Obsidian & Lava
Lady Fire C R E A T I O N S
~ forged from earth ~ JESSAMINE FAYE obsidian · lava · stone ladyfirecreations.com @ladyfire.creations · 541·555·0144
19 · Sunburst & Beaded Fringe
Lady Fire Creations
~ sun in your soul ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
20 · Sacred Flame Mandala
Lady Fire C R E A T I O N S eternal flame · sacred craft
~ keeper of the flame ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
21 · Ritual Candle & Beads
Lady Fire C R E A T I O N S light the flame within
~ light the way ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
22 · Tribal Fire Totem
Lady Fire C R E A T I O N S ancestral · bold · beaded
JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
23 · Burning Rose
Lady Fire C R E A T I O N S bloom in the burn
~ rose & flame ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
24 · Ouroboros & Sacred Fire
Lady Fire C R E A T I O N S eternal · cyclical · alive
~ end is beginning ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
25 · Draped Bead Necklace
Lady Fire Creations HANDMADE BEAD JEWELRY
~ strung with intention ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
26 · Stacked Bracelets
Lady Fire C R E A T I O N S handmade · stacked · wearable art
~ stack & layer ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
27 · Statement Earrings
Lady Fire C R E A T I O N S handmade beaded earrings — one of a kind —
JESSAMINE FAYE beadwright · earring maker ladyfirecreations.com @ladyfire.creations · 541·555·0144
28 · Loom Beadwork Pattern
Lady Fire C R E A T I O N S
~ loomed by hand ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
29 · Beaded Ring Detail
Lady Fire C R E A T I O N S handwoven rings — stones · beads · brass —
~ worn close ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
30 · Anklet & Charms
Lady Fire Creations ANKLETS & CHARMS
~ trinkets & treasures ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
31 · Beaded Choker
Lady Fire C R E A T I O N S chokers & pendants — worn at the throat —
~ chained & sacred ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
32 · Macramé & Stone
Lady Fire C R E A T I O N S macramé · stone · bead — knotted with love —
~ knot & crystal ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
33 · Tassel Earrings
Lady Fire C R E A T I O N S silk tassel earrings — made by hand —
~ dance with the wind ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
34 · Wire-Wrapped Pendant
Lady Fire C R E A T I O N S wire-wrapped stones — each one unique —
~ wrapped in gold ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
35 · Beaded Fringe Earrings
Lady Fire C R E A T I O N S fringe statement earrings
~ fringe with fire ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
36 · Layered Necklaces
Lady Fire C R E A T I O N S · layered & loved
~ layer your light ~ JESSAMINE FAYE ladyfirecreations.com @ladyfire.creations · 541·555·0144
37 · Side-Read Spine
N° 0144 EST · MMXXV Lady Fire CREATIONS — HANDMADE — BEAD & FLAME
PROPRIETOR — Jessamine Faye CRAFT — Bead artisan, jewelry designer, flame keeper. Ashland, Oregon. REACH — ladyfirecreations.com · 541·555·0144 @ladyfire.creations
38 · Compass Quadrant
Lady Fire — N — BEAD ARTISAN — E — LADYFIRE.COM @LADYFIRE.CREATIONS — S — — W — 541·555·0144
— THE MAKER — Jessamine Faye ladyfirecreations.com @ladyfire.creations 541 · 555 · 0144
39 · Holographic Iridescent
Lady Fire C R E A T I O N S cosmic bead jewelry
LF JESSAMINE FAYE future · ancient · bead worker ladyfirecreations.com @ladyfire.creations · 541·555·0144
40 · Tabular Form
N° 0144 — LADY FIRE CREATIONS — MMXXV HOLDER Jessamine Faye CRAFT Handmade Bead Jewelry VENUE Ashland, Oregon REACH ladyfirecreations.com · 541·555·0144 SOCIAL @ladyfire.creations 0144
TERMS · THIS CARD ENTITLES BEARER TO ONE (1) MOMENT OF AWE. NON-TRANSFERABLE. KEEP NEAR THE HEART. Lady Fire. — CREATIONS — MAKER Jessamine Faye WEB ladyfirecreations.com CALL 541 · 555 · 0144 SOCIAL @ladyfire.creations N° 0144
41 · Risograph Duotone
Lady Lady Fire Fire CREATIONS printed by hand · beaded by fire
JESSAMINE FAYE JESSAMINE FAYE — BEAD ARTISAN — ladyfirecreations.com · @ladyfire.creations · 541·555·0144
42 · Art Deco Luxe
Lady Fire CREATIONS — EST · MMXXV —
Jessamine Faye FOUNDER & ARTISAN ladyfirecreations.com @ladyfire.creations · 541·555·0144
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